Rainbow Solutions USA

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Web Design and SEO Services

Rainbow Solutions offers customers a professional design that is hand-coded and 100% responsive. Responsive Web Design is about using HTML and CSS to automatically resize elements within a website to make it look good on all devices.

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Search Engine Optimization

Our company creates sites that are affordable, appealing, and informative, as well as gaining your site more web traffic through search engine optimization. SEO is the process of affecting the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results. In general, the earlier (or higher ranked on the search results page), and more frequently a website appears in the search results list, the more visitors it will receive from the search engine's users; these visitors can then be converted into customers.

As an Internet marketing strategy, SEO considers how search engines work, the computer programmed algorithms which dictate search engine behavior, what people search for, the actual search terms or keywords typed into search engines, and which search engines are preferred by their targeted audience.

SEO may target different kinds of search, including image search, video search, academic search, news search, and industry-specific vertical search engines.

SEO differs from local search engine optimization in that the latter is focused on optimizing a business' online presence so that its web pages will be displayed by search engines when a user enters a local search for its products or services. The former instead is more focused on national or international searches.

Promoting a site to increase the number of backlinks, or inbound links, is another tactic. By May of 2015 mobile search had surpassed desktop search. It was reported that Google is developing and promoting mobile search as a key feature. Many brands are now beginning to take a different approach.